KNEW5 HOUSTON
To hype up Meow Wolf's new exhibition, we created an interdimensional news station that reports on all otherworldly happenings. This year, the KNEW5 team is focused on the biggest story yet— uncovering the anomalous activity happening in the Houston, TX area to answering questions like who is Meow Wolf? Why are they opening portals? And where will the bathrooms be?
Company: Meow Wolf Creative Directors: Kat Lam & Dave Jasmon & Allyson Lupovich
Senior Copywriter: Danielle Silveri Graphic Designer: Nathan Sims a.k.a. @TeenageStepdad
To make this fake news station real, we created the KNEW5 van—a very tangible, mobile vehicle that appears at local art events around Houston starting with the annual Art Car Parade.